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Tough times call for tough measures.
During a global pandemic every business needs to enter survival mode.
It’s survival of the fittest where only the strong survive.
This is why your main focus should be on investing in any part of your business that is income generating.
You need to increase your income as much as possible.
That is why Sales and Marketing should be one of the heavy weights when it comes to your focus right now, and anything that doesn’t generate income should get the cut.
